How to Find Leads on CMC: Ultimate Guide

If you offer professional services to crypto projects, you already know that CoinMarketCap (CMC) is the most popular coin-tracking platform in the industry. In fact, every token-based crypto project sees listing on CMC as a major milestone. Therefore, CMC can be a tremendous source of fresh leads if you want to reach out and sell marketing, development, or advisory services.

But how do you find leads on CMC? How can you take raw data from the platform and turn it into a qualified list of potential customers? Below, you will discover exactly how to detect, organize, and prepare these leads for your sales funnel.

What is CoinMarketCap (CMC)?

CoinMarketCap is a top-ranking website that displays real-time cryptocurrency prices, trading volumes, and market capitalizations. Originally founded in 2013, it became the go-to resource for crypto enthusiasts, investors, and project founders. Today, CMC receives millions of monthly visits from all over the globe.

The platform lists thousands of coins and tokens. Each one typically has its own dedicated page with key data, such as contract addresses, social media links, and market stats. Projects that appear on CMC want to gain credibility and exposure. This is why many new crypto teams strive to secure a listing here, seeing it as proof of legitimacy. Consequently, if a token is on CMC, the team behind it likely has a budget and the motivation to collaborate on new services.

How to mint the leads on CMC?

You do not need complicated tools to start collecting leads from CoinMarketCap. Instead, you just follow a simple process, using the “New Cryptocurrencies” page as your launchpad. This approach works well because it consistently reveals fresh projects that have recently made it onto CMC. In other words, these projects are likely at a stage where they are most open to pitches for partnership, marketing, and expansion.

Below, you will see each step in detail.

1st Step: Open the New Cryptocurrencies section

Head over to CoinMarketCap’s New Cryptocurrencies section to view tokens that have been added in the past 30 days. This page helps you locate coins that are new enough to be looking for support. Specifically, these projects might need guidance for promotion, exchange listings, or other specialized crypto services. Alternatively, you can use telegram bot to detect the newcoming crypto projects: https://t.me/coinmarketcap_listings.

If you monitor this page often, you will be among the first to spot emerging projects. This timing is essential, because being early in your outreach means less competition. It also improves your chances of receiving prompt responses from founders.

2nd Step: Open a crypto project page

Once you are on the New Cryptocurrencies page, choose a token from the list. Clicking its name will open a dedicated profile containing relevant information. This includes key stats such as price, contract addresses, market cap (if reported), and direct links to social platforms.

By exploring this profile, you can start gauging whether the project appears serious. It also allows you to see if they have funding or if they might be seeking help. New teams that are hustling to raise visibility are often more receptive to cold outreach.

3rd Step: Open project’s website

After opening the project profile, you will notice a link labeled “Website.” Click on it to visit the project’s official site. Once you are on this website, you can explore different pages to understand what stage the project is in and what services they might lack.

For instance, you might notice they have not established a strong brand identity or they have no clear funnel for onboarding token buyers. You could note these deficiencies and use them later in your pitch. By doing so, you make your outreach message more personalized and relevant.

4th Step: Find the project’s email address

Scroll down to the bottom of their website to find sections like “Terms & Conditions” or “Terms of Service.” Then press Ctrl+F (or Command+F on Mac) to bring up the search function. Type the “@” symbol, which often highlights any email addresses that might be hidden in the text.

If you discover an email, copy it into your CRM or spreadsheet. If you do not see any address in the footer or T&C, you might need to search other sections, which we will detail next.

Web’s sections to search email address

If the email is not in the site’s footer or T&C page, check these places:

• GitHub repository (if they link to one)
• Contact Us page
• White paper page
• Social Media profiles (Facebook, YouTube, Twitter “About” section)
• Linktree or any other link aggregator the project might use

In many cases, new crypto projects will share their contact details in at least one of these channels. Keep searching until you find a suitable email address or a direct messaging option.

5th Step: Add additional data (optional)

After locating the project’s email, gather extra details that can make your outreach more compelling. You could note:

• The token’s name and symbol
• The blockchain type (e.g., Ethereum, BNB Chain, or Solana)
• The website domain name
• Founder or CEO name (if available)

Collecting such data lets you tailor future emails to reference specifics about the token. According to various marketing studies, personalization significantly boosts the open rate and reply rate of cold emails. Additionally, referencing the token’s name in the subject line can prevent your emails from ending up in spam. If you are looking for advanced cold email strategies for crypto to pitch these new projects effectively, consider these specific outreach tactics.

6th Step: Repeat the steps

Once you have finished collecting an email and other relevant details for the first project, move on to the second token on the New Cryptocurrencies page. Repeat steps 2–5 until you have a reasonable list of prospects.

Furthermore, it is wise to revisit CMC’s new listings every 10 to 48 hours. This way, you can catch newly added coins early, before other marketers flood their inbox. Consistency in checking for updates ensures a steady flow of fresh leads into your sales funnel.

Pros and Cons of using CMC for searching coin creators

CoinMarketCap is a solid starting point when you are seeking potential crypto leads. However, like any source, it has strengths and weaknesses you should keep in mind.

Pros

• Frequent new prospects: CMC’s listing of newly added tokens delivers a constant stream of contacts.
• Projects with budgets: Listing on CMC often requires a substantial budget (up to $5,000). Hence, projects here are less likely to be unfunded or purely experimental.

These factors filter out hobbyists. They also indicate that the project team might have resources to purchase additional services, such as marketing campaigns or exchange listing help.

Cons

However, paid listings on CMC can also have slight downsides:

• Resource depletion: By the time a token appears on CMC, the team might have spent most of its available funds on initial exchange listings and marketing campaigns.
• Reduced immediate budget: Some projects could temporarily tighten their spending after a costly CMC listing.

Fortunately, you can bypass this limitation by leveraging coin trackers that do not charge a listing fee. Those platforms sometimes list projects at an even earlier development stage, which means they may still have funds or remain open to new services before they commit their budgets elsewhere.

Additional ways to find crypto projects’ contacts

The workflow outlined above is quite straightforward. Many small agencies, freelancers, and B2B service providers in the crypto space use this technique every day. However, CoinMarketCap is not the only one lead source. Dozens of other coin trackers and listing platforms can help you uncover brand-new projects long before they hit the mainstream.

To unlock the full range of options, download our curated list of 55+ coin trackers and token-voting sites. We update it regularly. So, you always have the freshest data at your fingertips—perfect for spotting emerging projects that still fly under CMC’s radar.

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Conclusion

CoinMarketCap stands as a top-tier resource for identifying fresh crypto projects in need of services like development, marketing, or advisory. New tokens appear daily in the New Cryptocurrencies section, which means there is a constant influx of potential leads. By systematically following each step—opening their pages, grabbing emails, adding relevant data, and repeating the process—you can build a contact list that is both large and high-quality.

At the same time, do not stop there. Explore other coin trackers that do not charge a listing fee. Their listings might uncover even earlier-stage projects that are still gathering resources. This broader search approach will help you refine and expand your lead generation strategy. Ultimately, staying consistent and organized will ensure that you never run out of potential crypto prospects.